BUDGET$50.0M
VERDICT Average
Obey the Giant: The Shepard Fairey Story backdrop
VERDICT: Average
Expert Verified

Is Obey the Giant: The Shepard Fairey Story a Hit or Flop? Official Box Office Record & Profit Analysis

The official verdict is out. With a worldwide gross of $75.0M, Obey the Giant: The Shepard Fairey Story is declared a Average.

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Box Office Snapshot

Budget$50.0M
Box Office$75.0M
Profit / Loss +$25.0M
Return on Investment (ROI) 50%

* A movie is generally considered a "Hit" if it recovers its budget and marketing costs (approx 2x budget).

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Detailed Verdict Analysis

Detailed Financial Report

Marking its arrival in 2012, Obey the Giant: The Shepard Fairey Story positioned itself as a Drama film aiming for mass appeal. The production path for this project involved significant capital, with a reported budget of approximately $50.0M. In the modern film economy, recovering such an investment requires a multifaceted theatrical strategy spanning domestic and international territories.

Collection Trajectory

The box office journey for Obey the Giant: The Shepard Fairey Story has culminated in a worldwide gross of approximately $75.0M. This figure represents the total theatrical footprint, reflecting a Return on Investment (ROI) of 50%. The box office returns point to a steady but unspectacular run, with the film performing adequately within its genre expectations.

Profitability & Verdict

Analyzing the multiplier effect and market sentiment, Obey the Giant: The Shepard Fairey Story navigated the competitive landscape with an audience reception score of 6/10. When weighing the production costs against the global returns, Obey the Giant: The Shepard Fairey Story is effectively categorized as a Average. It delivers a respectable return, ensuring confidence in future projects of similar scale.

Comparables

In the context of other Drama releases, the performance of Obey the Giant: The Shepard Fairey Story will likely influence how studios approach similar projects in the future. Whether through its innovative visual style or its narrative choices, the film's financial footprint remains a key piece of the 2012 box office narrative.

Audience Reception

Apart from the financial numbers, the audience sentiment plays a crucial role. Not all box office hits are loved, and not all flops are bad movies.

6.0
IMDb

The response is mixed. While some enjoyed it, others found it lacking.

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