Detailed collection report

Is This Means War a Hit or Flop? Official Box Office Record & Profit Analysis
The official verdict is out. With a worldwide gross of $157.0M, This Means War is declared a Hit.
Box Office Snapshot
Detailed Verdict Analysis
Detailed Financial Report
This Means War, released in 2012, entered the cinematic marketplace as a Action / Comedy / Romance film. The production path for this project involved significant capital, with a reported budget of approximately $65.0M. In the modern film economy, recovering such an investment requires a multifaceted theatrical strategy spanning domestic and international territories.
Collection Trajectory
The box office journey for This Means War has culminated in a worldwide gross of approximately $157.0M. This figure represents the total theatrical footprint, reflecting a Return on Investment (ROI) of 141%. This performance indicates a strong grasp of the target demographic and sustained momentum beyond the opening weekend, a hallmark of major commercial success.
Profitability & Verdict
Analyzing the multiplier effect and market sentiment, This Means War navigated the competitive landscape with an audience reception score of 6.2/10. When weighing the production costs against the global returns, This Means War is effectively categorized as a Hit. A solid success that demonstrates effective resource allocation and content-market fit.
Comparables
In the context of other Action releases, the performance of This Means War will likely influence how studios approach similar projects in the future. Whether through its innovative visual style or its narrative choices, the film's financial footprint remains a key piece of the 2012 box office narrative.
Audience Reception
Apart from the financial numbers, the audience sentiment plays a crucial role. Not all box office hits are loved, and not all flops are bad movies.