BUDGET$220.0K
VERDICT Disaster
Up&Down backdrop
VERDICT: Disaster
Expert Verified

Is Up&Down a Hit or Flop? Official Box Office Record & Profit Analysis

The official verdict is out. With a worldwide gross of $132.0K, Up&Down is declared a Disaster.

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Box Office Snapshot

Budget$220.0K
Box Office$132.0K
Profit / Loss -$88.0K
Return on Investment (ROI) -40%

* A movie is generally considered a "Hit" if it recovers its budget and marketing costs (approx 2x budget).

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Detailed Verdict Analysis

Detailed Financial Report

In the competitive landscape of 2012, Up&Down debuted as a Romance / Comedy film with significant commercial expectations. The production path for this project involved significant capital, with a reported budget of approximately $220.0K. In the modern film economy, recovering such an investment requires a multifaceted theatrical strategy spanning domestic and international territories.

Collection Trajectory

The box office journey for Up&Down has culminated in a worldwide gross of approximately $132.0K. This figure represents the total theatrical footprint, reflecting a Return on Investment (ROI) of -40%. Despite the hype, the ticket sales faced headwinds, resulting in a total that fell short of the necessary threshold for theatrical profitability.

Profitability & Verdict

Analyzing the multiplier effect and market sentiment, Up&Down navigated the competitive landscape with an audience reception score of 4.3/10. When weighing the production costs against the global returns, Up&Down is effectively categorized as a Disaster. The outcome highlights the risks involved in big-budget filmmaking when audience alignment is missed.

Comparables

In the context of other Romance releases, the performance of Up&Down will likely influence how studios approach similar projects in the future. Whether through its innovative visual style or its narrative choices, the film's financial footprint remains a key piece of the 2012 box office narrative.

Audience Reception

Apart from the financial numbers, the audience sentiment plays a crucial role. Not all box office hits are loved, and not all flops are bad movies.

4.3
IMDb

Unfortunately, the audience response has been largely negative.

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