IF

  • 2024
  • PG
  • 104m
movieMx RATING
7.0/10$1.5K
VERDICT
HIT
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Performance & Direction: IF Review

Last updated: January 20, 2026

movieMx Editorial Team
REVIEWED BY

movieMx Editorial Team

🔍 Cinematic Analysis Expert

Leading cinematic analysis expert with over 10 years of experience in Bollywood and Hollywood box office tracking. Reviewed 500+ films with a focus on narrative structure and commercial profitability.

📅 Updated: January 20, 2026 🎟️ Verified Viewing

🎬 Quick Verdict: Hit or Flop?

Is IF (2024) worth watching? According to our cinematic analysis, the film stands as a HIT with a verified audience rating of 7.0/10. Whether you're looking for the box office collection, ending explained, or parents guide, our review covers everything you need to know about this Comedy.

🎭 Cast Performances: A Masterclass

The success of any Comedy is often anchored by its ensemble, and IF features a noteworthy lineup led by Cailey Fleming . Supported by the likes of Ryan Reynolds and John Krasinski , the performances bring a palpable realism to the scripted words.

Performance Analysis: While the cast delivers competent and professional performances, they are occasionally hampered by a script that leans into familiar archetypes.

💡 Final Verdict: Is it Worth Watching?

In summary, our editorial assessment of IF (2024) is overwhelmingly positive. With an audience rating of 7.0/10, it stands as a highly recommended experience for genre enthusiasts.

Story & Plot Summary: IF

Quick Plot Summary: IF is a Comedy, Fantasy, Family film that brings laughter through sharp writing and comedic timing, providing amusement while touching on deeper societal themes. This summary provides a scannable look at the movie's central conflict and narrative structure.

Story Breakdown

The comedic structure relies on both situational humor and character-based comedy. After discovering she can see everyone's imaginary friends, a girl embarks on a magical adventure to reconnect forgotten imaginary friends with their kids. The film finds humor in relatable situations while maintaining narrative momentum. The jokes serve the story, with callbacks and running gags that reward attentive viewers.

Narrative Structure

  • Opening Hook: The opening establishes the comedic tone and introduces the central conflict through humor and character quirks.
  • Character Arc: The main character shows growth throughout the story, though some supporting characters could have been more fully realized. The arc is present but occasionally predictable.
  • Climax & Resolution: The comedic climax ties together recurring jokes and character arcs, delivering both laughs and emotional satisfaction.

Ending Explained: IF

Ending Breakdown: IF resolves its central conflict while maintaining thematic consistency. The finale has been praised for its approach to comedy resolution.

The conclusion addresses the core thematic questions, offering viewers material for post-viewing discussion.

Ending Analysis:

  • Narrative Resolution: The story concludes with clear resolution of its central conflicts, providing closure while maintaining some ambiguity.
  • Character Arcs: Main characters complete meaningful transformations, reflecting the film's thematic priorities.
  • Thematic Payoff: The ending reinforces the comedy themes established throughout the runtime.

The final moments of IF reflect the filmmakers' creative choices, offering an ending that aligns with the film's tone and style.

Who Should Watch IF?

Worth Watching If You:

  • Enjoy Comedy films and don't mind familiar tropes
  • Are a fan of the cast or director
  • Want some laughs and light entertainment

Box Office Collection: IF

Metric / RegionCollection (Approx)
Production Budget $110.0M
Worldwide Gross $190.3M
Trade Verdict CLEAN HIT

IF Budget

The estimated production budget for IF is $110.0M. This figure covers principal photography, talent acquisitions, and visual effects. When accounting for global marketing and distribution, the break-even point is typically 2x the base production cost.

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John Krasinski
John KrasinskiDad / Marshmallow (voice)
Fiona Shaw
Fiona ShawGrandmother
Steve Carell
Steve CarellBlue (voice)
Phoebe Waller-Bridge
Phoebe Waller-BridgeBlossom (voice)
Louis Gossett Jr.
Louis Gossett Jr.Lewis (voice)
Alan Kim
Alan KimBenjamin
Audrey Hoffman
Audrey HoffmanBea (Ages 3 & 5)
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Where to Watch IF Online?

Streaming Hub

📺 Stream on

NetflixNetflix

🎟️ Rent on

Apple TVApple TV
Zee5Zee5
Google Play MoviesGoogle Play Movies
YouTubeYouTube
Amazon VideoAmazon Video

🏷️ Buy on

Apple TVApple TV
Google Play MoviesGoogle Play Movies
YouTubeYouTube

IF Parents Guide & Age Rating

2024 Advisory
PG

Official Age Rating

Wondering about IF age rating or if it's safe for kids? Here is our cinematic advisory:

IF is rated PG. It is generally suitable for all ages.

⏱️ Runtime & Duration

The total runtime of IF is 104 minutes (1h 44m). Ensuring you have enough time for the full cinematic experience.

Final Verdict

Analyzing the audience sentiment, IMDb rating of 7/10, and global collection metrics, IF stands as a successful venture for the creators. It remains an essential piece of the 2024 cinematic year.

Frequently Asked Questions

Is IF worth watching?

IF is definitely worth watching if you enjoy Comedy movies. It has a verified rating of 7/10 and stands as a HIT in our box office analysis.

Where can I find IF parents guide and age rating?

The official parents guide for IF identifies it as PG. Our detailed advisory section above covers all content warnings for families.

What is the total runtime of IF?

The total duration of IF is 104 minutes, which is approximately 1h 44m long.

Best Movies to Watch if you liked IF

How IF Compares & Where it Ranks

Critic Reviews for IF

🛡️

movieMx Verified

This review has been verified for accuracy and editorial quality by our senior cinematic analysts.

This analysis is compiled by our editorial experts using multi-source verification and audience sentiment data for maximum accuracy.

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Expert Consensus
Live Rating
MOVIEMX
★ 7.0
IF
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