Profit & Loss Analysis

Is What a Crush Worth Watching? Honest Movie Review & Audience Verdict (2018)
Ferhat is a spoiled man who takes over his father's company. Ferhat's right hand is his childhood friend, the company's finance manager, Gökhan. They are not very kind to their emp...
✨ The Quick Verdict
If you are a fan of Comedy cinema, then What a Crush offers a standard experience that justifies its existence in the 2018 landscape.
👥 Target Audience
📔 Detailed Analysis
The Narrative Arc & Core Premise
What a Crush, a standout production of 2018, meticulously weaves its narrative threads through the Comedy landscape, offering a cinematic experience that is as challenging as it is rewarding. The primary thematic concern of the film is an investigation into Ferhat is a spoiled man who takes over his father's company. As the story unfolds, we are introduced to a world where the traditional boundaries of Comedy are tested.
The screenplay takes its time to establish the stakes, ensuring that every character motivation is grounded in a psychological reality. The synopsis only hints at the depth: "Ferhat is a spoiled man who takes over his father's company. Ferhat's right hand is his childhood friend, the company's finance manager, Gökhan. They are not very kind to their employees. One day they will be friends with the restaurant owner. Ferhat falls in love with the restaurant owner's daughter Elif. But Elif is not a delicate and pure young girl. Her career, her hard character, and her witless intelligence, which are full of special trainings and superior services, will make Ferhat much more difficult."
Artistic Execution & Performance Study
A film's resonance is often dictated by the strength of its execution, both in front of and behind the camera. While the script occasionally leans into familiar territory, the efforts of Ahmet Kural ensure that the emotional beats of What a Crush always land with sufficient weight. Ahmet Kural provides a steady, reliable performance that anchors the film through its narrative shifts.
The direction by Selçuk Aydemir is marked by a steady and professional hand. From a production standpoint, the film meets the high standards of modern industrial filmmaking. The sets are well-crafted, and the visual effects are integrated with a level of polish that ensures the viewer matches the director's intended level of immersion. While perhaps not groundbreaking, the execution is flawless. The pacing, over its 113 minute runtime, allows the audience to fully inhabit the space the director has created, making the eventual resolution feel deeply earned.
Critical Assessment: Why You Should Watch
Is What a Crush truly worth your investment of time and attention? In an era of disposable content, this film makes a strong case for its existence. If you are a connoisseur of Comedy, then this is a worthwhile watch if you have a specific interest in the themes or the performers involved.
The film's ability to perfectly execute its genre requirements is why it has earned its 5.5/10 score. It speaks to a global audience while maintaining a distinct and unique voice, a balance that is notoriously difficult to achieve in the modern marketplace.
Philosophical Subtext & Directorial Vision
At a deeper level, What a Crush explores the dichotomy of truth and perception. The 2018 audience is increasingly sophisticated, and Selçuk Aydemir respects this by refusing to provide easy answers to the story's complex questions.
The philosophical underpinnings of the second and third acts suggest a narrative that is interested in more than just entertainment. It is an exploration of what it means to be human in an increasingly complex world.
Final Editorial Recommendation
Ultimately, What a Crush serves as a reliable piece of entertainment that will satisfy core fans while providing a solid entry point for new viewers. Whether you are drawn to it by the star power of Ahmet Kural or the critical acclaim surrounding its release, What a Crush is a film that demands to be seen on the largest screen possible.
⏳ Time Investment
At approximately 1.9 hours, the film requires a standard time commitment.